User Experience (UX)

User Experience (UX) is an area in the digital world where designers focus on creating useful interfaces that help them attain their goals. It takes into consideration the User Interface (UI) and the overall usability of the website or other digital product. 

 

For example, Lady Yota's wanted a website that would incorporate eComm, scheduling events, and essentially being an ever available point of access for members/potential members of the Lady Yota's group.